Fortune Enterprises Limited was established in 1978 and has since been importing and distributing quality cosmetics, make-up, hair and personal care products and perfumes to the Maltese retail market .They boast of having the top brands in the hair and personal care segment of the market, with namely Suave Hair & Personal Care products by Unilever US and Finesse Hair Care by Lornamead UK. Other top brands they distribute are, Gerard's Cosmetics Italy which is an extensive range of skincare and professional beauty treatment products, Prestige Cosmetics Italy, Clean & Easy depilatory products and GENA Manicure & Pedicure products for both retail and professional use, Ponzini Hair brushes and Toothbrushes of Italy as well as a fashionable range of top quality ear piercing products from Inverness U.S.A. IBD Professional Nails and LashBeLong semi-permanant eyelash extensions have been recent additions to their brand portfolio.